MMKEN Case Study.
A multi-sided online marketplace for Saudi buyers and verified sellers of products, services, franchises, and investment opportunities with built-in deal negotiation, government integrations (Nafath, Wathq, Absher), and a full CRM for platform operators.
Product Overview
MMKEN is a comprehensive, multi-portal marketplace platform specifically engineered for the Saudi Arabian market. It connects buyers with verified sellers across four distinct categories: products, services, franchises, and investment opportunities. The system features a unique 'triple-verification' onboarding process, integrating directly with Saudi government APIs (Nafath for national ID, Wathq for commercial registration, and Absher for OTP).
With a robust deal negotiation engine, integrated multi-carrier shipping (DHL, FedEx, Aramex), and a built-in CRM for platform administrators, MMKEN provides a complete end-to-end solution for scaling digital commerce in the region. The platform consists of four interconnected applications: a public Buyer Website, a comprehensive Seller Dashboard, a feature-rich Admin Command Center/CRM, and a central REST API/WebSocket server.
The Challenge
The Saudi SME and franchise market was fragmented, relying on manual channels like WhatsApp and bank transfers. There was no trusted platform that unified discovery, government-verified trust, structured negotiation, and integrated shipping into a single auditable transaction trail.
Our Solution
Developed a decoupled multi-app architecture consisting of four specialized portals. By integrating Nafath, Wathq, and ClickPay, I automated the entire lifecycle from seller verification to secure payment and automated logistics, reducing manual overhead and building instant market trust.
The Outcome
Established a secure, government-integrated marketplace that saved buyers and sellers 3-5 days in verification time and fully automated the invoicing and logistics pipeline.
Core Features
Client Feedback
"Incredible work on our B2B marketplace, MMKEN 2.0. Mohib Ali took a massive vision and turned it into a fully functional, stable enterprise platform. What impressed me most was the technical depth. He handled everything: payments, shipping integrations, ZATCA compliance, and real-time analytics. He is an expert in Django and Next.js, and his attention to detail regarding security and RBAC is second to none. He will be a great asset for any company he works with, and I would not hesitate to hire him again for our most critical projects."
Ahmed Waheed
CEO at AskUs Solution
Key Metrics
Days Saved
Automated
Languages Supported
CRM
Gallery
